Stay Connected

Privacy Policy

Sony Honda Mobility Inc. (“we” or “us”) is the joint venture company established by Sony Group Corporation (”Sony”) and Honda Motor Co., Ltd. (“Honda”) to engage in the sale of high-value-added electric vehicles (EVs) and provide services for mobility. Sony Honda Mobility Inc. is based in Japan.

This privacy policy ("Privacy Policy") applies only to the information collected by us through certain subpages of this website and any other websites, webpages and other online offerings that post a link to this Privacy Policy (“Properties”), whether accessed via computer, mobile device or other technology. Other websites and properties of Sony Group Corporation and Honda Motor Co., Ltd. and their affiliated companies (collectively “Group Companies”), including some that are linked to/from this website, may have different privacy policies; therefore, please review the privacy policy notices on those websites or properties if you visit them.

This Privacy Policy explains the information that we may collect when you interact with us through the Properties and our practices with respect to that information. Please read this Privacy Policy carefully.
Information that you provide us


1. What information is collected?


We collect information from you directly, automatically when you visit or use the Properties, and sometimes from third parties. Some of this information may be considered “personal information” under various applicable laws. We consider information that identifies you as a specific, identifiable individual to be personal information (such as your name, phone number, e-mail address), and we treat additional information, including IP addresses and cookie identifiers, as “personal information” where required by applicable law.

To this date, we have not launched any specific products or services. If we decide to introduce specific products or services to some countries/regions in the future, we will provide additional privacy policy notices separately in accordance with the laws applicable in those countries/regions in advance.


(a) Information that you provide us


When you contact us in connection with an inquiry or request for information about us, we may collect contact information (including, but not limited to, your first and last name, postal address, telephone number and e-mail address) along with inquiries, requests, and comments addressed by you.


(b) Information collected automatically


In addition to any information that you choose to submit to us, whenever you visit or interact with the Properties or our content, we, as well as our third-party analytics and advertising providers or other service providers, may use a variety of technologies that automatically or passively collect information about how the Properties are accessed and used ("Usage Information"). Usage Information may include, without limitation, browser type, operating system, the page served, time spent on the Properties, the pages you have viewed, and location information.

We may also automatically collect your IP address, or other unique device identifiers ("Device Identifiers") for the computer, mobile device, technology or other device ("Device") you use to access the Properties. A Device Identifier is a number that is automatically assigned to your Device when you access the Properties or our servers, so that our systems can identify your Device. We may also collect an Advertising ID (such as the Android AAID), which is assigned by the platform operator for applicable Devices.

Third parties may also use technologies that automatically or passively collect personal information about your online activities over time and across different websites when you visit or use our Properties or other online websites and services. For example, some third parties' embedded content or plugins on the Properties, such as social media sharing tools, allow them to learn that you or your Device have visited or interacted with our Properties, and they may combine this information with other identifiable information they have collected about your visits to other websites or online services. These third parties may handle this information, and other information they directly collect through their content and plugins, pursuant to their own privacy policies.

The technologies used on the Properties to collect Usage Information, including Device Identifiers, may include:


Cookies: A “cookie” is a small text file that a website asks your browser to store on your device to remember information about you, such as your language preference. Cookies that are set by us are called first-party cookies. The Properties may also use third-party cookies, which are cookies set by an organization other than us, and these are typically used to support our advertising and marketing efforts. We cannot control the storage or access to these cookies. You should review the privacy and cookie policies of these services to find out how these third parties use cookies and where your cookie data is stored and processed. For more information about cookies, including how you can control their use, please review “Cookie Policy”.
Web Beacons. A “web beacon” (also known as image tag, pixel tag, clear GIF or web bug) is a small piece of code used to collect advertising data, such as counting page views, promotion views or advertising responses. Web beacons or similar technologies may be used for various purposes, including, without limitation, to count visitors to the Properties and to monitor how users navigate the Properties.
Embedded Scripts. An “embedded script” is programming code that is designed to collect information about your interactions with the Properties, such as the links you click on. The code is temporarily downloaded onto your Device from our server or a third-party service provider, is active only while you are connected to the Properties, and is deactivated or deleted thereafter.


2. How do we use your information?


We may use the information we collect in order to reach out to you and respond appropriately to the inquiries, requests and other communications addressed by you, and conduct future business negotiations and related communications with you.


3. Who has access to your information?


In general, we do not sell, rent or otherwise disclose information about you to third parties without your consent.

However, there are exceptions. Your personal information that is communicated to and stored by us may be made available to other Group Companies and to third-party contractors as described in this section.


Group Companies and third-party contractors


Your personal information may be shared with other Group Companies and/or third-party contractors for the purposes of pursuing the activities outlined in section 1 (What information is collected?) and section 2 (How do we use your information?) on our behalf, acting as processors for us.


Our service providers


We regularly use third-party service providers and other Group Companies to provide us with services, such as system testing and website maintenance. When we do this, we sometimes have to share data that we hold with the service providers to get the services to work properly. Your personal information is shared only when strictly necessary. We ensure that these service providers and other Group Companies have the same safeguards to protect your personal information as detailed in this Privacy Policy.


Business transfer


If we sell or transfer a portion of or all our business, your personal information may be transferred by us to the purchasing or acquiring entity as part of the transaction. If we sell or transfer your personal information to a purchasing or acquiring entity, you will be duly informed.


Legal purposes


We may retain, use and/or disclose any of your personal information as required or permitted by law, regulation or order, including to government bodies and law enforcement agencies, to investigate complaints made by or against you, prevent fraud, comply with the law, meet a reasonable request from such bodies or protect or defend ourselves, or others, against illegal, criminal or harmful activities.


4. Security; Retention and Monitoring


Unless otherwise required by law, we are not responsible for monitoring or recording any activity on the Properties, although we reserve the right to do so.

To help protect you and others, we monitor use of the Properties, and we use the information we collect, in order to: identify fraudulent activities, prevent abuse of and investigate and/or seek prosecution for any potential threats to or misuse of the Properties, ensure compliance with the applicable Terms & Conditions and this Privacy Policy, investigate violations of or enforce these agreements, and otherwise to protect the rights and property of ours, our partners, or customers. Monitoring may result in the collection, recording, and analysis of online activities performed on the Properties. If you do not consent to these conditions, you must discontinue your use of the Properties.

We seek to maintain reasonable security measures designed to help protect the information we collect against unauthorized or accidental disclosure, access, misuse, loss, or alteration. There is no such thing as perfect security. Although we strive to protect the information we collect, we cannot ensure or warrant the security of such information.

We may retain information as long as it is necessary for us to fulfill the purposes outlined in this Privacy Policy. In addition, we may retain information for an additional period as is permitted or required to, among other things, comply with our legal obligations, resolve disputes, and enforce agreements. Where and when required by applicable law, we shall delete the information we collect. Even if we delete information from active databases, the information may remain on backup or storage media.


5. Personal Information Processing and Transfer


We operate globally and the Properties are available to users worldwide. By using the Properties, you fully understand and unambiguously consent to the processing, storage and transfer of your information as described in this Privacy Policy. Please be aware that the information we collect may be transferred to and/or processed in one or more countries other than the one in which you reside and/or are a citizen. The privacy laws of such jurisdiction(s) may not be as comprehensive as those in the country where you reside and/or are a citizen. We comply with all applicable legal requirements relating to the processing and transfer of personal information


6. Changes


We reserve the right to change this Privacy Policy at any time, without prior notice to you, and any changes will become effective immediately upon posting, so please review this Privacy Policy periodically. If we make any material changes, we will post an update notice on the Website prior to the changes becoming effective.


7. Contact information


If you have any questions or comments about our practices regarding personal information or about this Privacy Policy, please contact us.



https://shm-afeela.com/en/contact/

Latest Update: January 4, 2023
Back to Top Page