Moving People
Building the Way to a Sustainable Society
Mobility inspires new values. It propels people and society into tomorrow.Our vision is to move people and shape a world defined by harmony between humanity and mobility. To chart this course,we have established three guiding pillars.
- Championing People
- Safe and comfortable mobility for all
- Connecting People
- Diverse communities and platforms for creating shared value
- Nurturing People
- Advanced technology that drives excitement
By pursuing innovation in mobility, Sony Honda Mobility strives to both enrich lives and foster a sustainable society to pass on to the next generation.
Human Ingenuity.
Natural Order.
InventーAdvanced engineering
Every detail drives purpose. With touchpoint interiors crafted from recycled and bio-based materials, AFEELA pairs beauty with responsibility—reducing impact, extending life, and redefining what progress looks and feels like—inside and out.
FeelーThoughtful design
Materials are more than resources—they’re inspiration. Textures and tones guide design elegance—balancing responsibility with lasting beauty to create experiences that connect people to the natural world.
CreateーSynergy
Shared curiosity drives discovery. Collective passion powers progress. Unified effort creates new value that resonates around the world. Here, every voice is heard and every experience is valued.
Design and technology. AFEELA reimagines how we live with nature.